Category Archives: SEO

migrating from Shopify to WordPress

A Comprehensive Guide to Migrating from Shopify to WordPress

If you presently have a Shopify store but are contemplating a switch to a WordPress website, you're not alone. The reasons for such…
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SEO-optimized WordPress theme

Choosing the Right SEO-optimized WordPress theme for Digital Marketing Agency

A well-designed website not only serves as the face of your digital marketing agency but also plays a crucial role in attracting potential…
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SEO-friendly WordPress theme

Unlocking Success with an SEO-Friendly WordPress Theme

Are you concerned about your website's SEO, yearning for a digital edge that propels your online presence to new heights? In the vast…
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Is Search Engine Submission Necessary?

The simple answer is no - search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by…
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Can Any Inbound Linking Hurt My Ranking?

The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were…
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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…
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Absolute Links vs. Relative Links – SEO Value

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but…
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Incorporation of Company Branding and SEO

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to…
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Strategic Use of Images in Search Engine Optimization

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your…
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Google now discounts all reciprocal links

For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now…
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